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Content Strategy

How to maximize your content marketing strategies
Content Engine Content Strategy

How to maximize your content marketing strategies

Content marketing encompasses a lot of aspects of digital marketing but it has become a pivotal, pivotal piece of the whole pie. There have been endless research papers and articles on it. With words like…

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  • Jan 30
  • 3 mins read
Content Marketing: Being “Will”ful
Content Engine Content Strategy

Content Marketing: Being “Will”ful

Content marketing is no longer a niche activity–it’s a top priority for any company that wants to effectively manage the various phases of its business strategy. So how exactly should a company define and manage…

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  • Jan 30
  • 2 mins read
The Best And Worst Web Analytics Tools
Content Engine Content Strategy

The Best And Worst Web Analytics Tools

Murdoch Stewart In every corner of the Web, you will see measurable data about visitors and where they come from. Google Analytics may not be nearly as effective as other sources of digital traffic information,…

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  • Jan 30
  • 1 min read
Purdue Extension develops and hosts ‘Fact Base’
Content Engine Content Strategy

Purdue Extension develops and hosts ‘Fact Base’

By: Karen Gievers, Purdue News Office To reach its goal of 30 percent annual revenue growth through 2020, M&H Credit Union is out in front, testing a variety of marketing methods to earn the trust…

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  • Jan 29
  • 2 mins read
Content Marketing: The Next Big Thing
Content Engine Content Strategy

Content Marketing: The Next Big Thing

Content marketing is the next evolution of marketing—the next big thing in both how companies tell their story and how people, both consumers and employees, are served. It’s also a major part of the marketing…

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  • Jan 29
  • 3 mins read
Ask the Expert: Does Content Marketing Work?
Content Engine Content Strategy

Ask the Expert: Does Content Marketing Work?

Question: Does content marketing work? No matter what you think of “content marketing,” the research data is extremely convincing: it is something which brands and marketers need to do at some point to survive in…

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  • Jan 29
  • 2 mins read
Content Marketing and Search Engine Optimization
Content Engine Content Strategy

Content Marketing and Search Engine Optimization

In the end it all comes down to your content. Content marketing is one of the fastest growing areas of technology and is responsible for making the vast majority of small businesses profitable. As with…

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  • Jan 29
  • 3 mins read
Content Marketing: 10 Things You Must Definitely Include
Content Engine Content Strategy

Content Marketing: 10 Things You Must Definitely Include

Content Marketing: 10 Things You Must Definitely Include Who among us can ignore images, video, fonts, and hyperlinks – even if these are one of several things listed by services such as Copyscape and Content…

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  • Jan 29
  • 1 min read
41 Ways To Fill Your Facebook Archive With Gorgeous Images From All Over The World
Content Engine Content Strategy

41 Ways To Fill Your Facebook Archive With Gorgeous Images From All Over The World

Facebook – Photo courtesy of Twitter/djoedalia Can we discuss something new? As of this writing (Jan. 25), the Dizengoff Center for the Israeli Press is moving, but not before Facebook is in the kitchen and…

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  • Jan 29
  • 2 mins read
Yahoo, Bridging the Gap Between Local and Global Brands
Content Engine Content Strategy

Yahoo, Bridging the Gap Between Local and Global Brands

Photo by Peter Oates The editorial vehicle connecting local brands with their audience to create a “loyal relationship” that lasts long beyond the media purchase cycle and drive action As the frequency of local digital…

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  • Jan 29
  • 3 mins read
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