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Posts Tagged: Marketing
10 tools you need to build a successful marketing automation implementation
Marketing automation has garnered quite a bit of attention over the past few years, but now marketing automation software makers are pushing these powerful technology solutions to the market with sky-high end-user prices. It’s not…
5 Marketing Automation Tips That Help You Maximize Results
Many software vendors are offering up creative options for marketing automation. It’s a way for people to interact with a specific website, after which the content can be delivered as a newsletter, post on the…
Real Stars, Real Results: The New Real Brands
An image of any endangered species should come as no surprise to most rational human beings. In the case of the ad a car in auto advertising, the image of a headless chinchilla being rolled…
Marketing Automation Marketers and Sales Rep to Integrate CRM and Marketing Automation
Your current marketing automation application may not be integrated with the majority of the data your sales force has access to. By integrating your CRM system with your marketing automation solution, you enable customers and…
What Is Marketing Automation and Why It’s a Good Option for Your Marketing Team?
Whether you’re a small business owner or a Fortune 500 company, you likely have a marketing team that works tirelessly to get your company messages and promotions out to the customers. You work to create…
A Quick Guide to Automation for You and Your Brand
Automation is becoming more popular, more useful, and more sophisticated – and in case you didn’t know, you are just in the beginning of the revolution. Don’t know where to start? Or are you the…
3 Marketing Automation Essentials for Small Businesses
I am a marketing automation user for my work in the educational marketplace. Unlike so many other users, I do not get to make one move for the entire organization to take notice of: it…
Marketing Automation: Improving Your Productive Use
No doubt Marketer Land has seen most of the thoughts that have appeared on these pages in response to two recent posts about the first and second phases of Marketers’ Productive Use of Marketing Automation….
Simplifying Customer Engagement and Marketing With Amazon, Zappos and Slack
In the fast paced landscape of digital marketing, the need for focus and efficiency has never been more critical. Good social listening and smart analytics give us an early indication of trends and drive profitable…
How to Use MailChimp Campaign Analysis to Create Custom, User-Engaged Campaigns
Thanks to a custom one-time live version, Wilco has released their new album, The Album About Nothing, via mail-order! Using automated MailChimp campaigns, the band was able to share their music with their fans in…
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