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Posts Tagged: Marketing
How to Optimize Your Social Media Presence
When we speak of marketing automation today, we’re certainly not talking about a simple, canned marketing automation program. Automation has grown beyond the typical prospect tracking, and you now have a significant opportunity to create…
Improve Your Email Marketing with Email Marketing
Email is an increasingly popular channel for marketers. For people who rely on it, it means they don’t need to draft many emails in order to get the job done. As a result, many marketers…
7 Keys to Successful Campaign Management
Every business needs a marketing budget, but often the marketing budget and the marketing team don’t always sync up. Often the marketing team budget is significantly smaller than the marketing budget, or the budget, in…
Marketing automation: What is it and what is it good for?
Marketing automation is software that supports customer acquisition, content marketing, and conversions. But what exactly is marketing automation? Essentially, marketing automation is software that builds your target customer’s buying habits and behaviors by following their…
Danger: There is no low risk, only a failure
Opinion Because there is no such thing as low risk. There is no such thing as a failure. The idea that throwing your content on the Internet is enough to guarantee success, is both wrong…
YouTube makes video campaigns cross-screen — Daily Utah Chronicle
Starting this month, brand marketers can now use YouTube’s cross-screen, video reach campaigns. The Video Reach campaign, which is currently in beta testing, can be activated by brand marketers of all sizes that want to…
The Amazon Reviewing Effect
The small grey pages are neatly lined, neatly checked and weighed, awaiting your attention. The small grey page contained a list of recent articles, a short review, and the date of the article’s publication. Many…
Hunting: A series of 23 blog posts on the modern realities of hunting
What lies beneath the surface? The path through which hunters and anglers want to be tracked and analyzed has been marked by many, many traps. I envision this series, Hunting: A series of 23 blog…
SEO: Seven Effective Practices For Your Business
Micro-strategies like search engine optimization (SEO) play a critical role in successful online businesses. In fact, experts find that a strong SEO can help you not only boost your online traffic but also increase conversions…
How Content Marketing Strategy Can Help Increase Traffic & Sales
Content marketing is absolutely vital to a business’ success. When a business has a single focus — in this case, their audience — a successful content marketing strategy requires an effective way to share their…
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