Online Content Consumption Index of regional businesses:

Indian Business Market Demand for Online Content Management:

With digital revolution moving from traditional to new medium, demand for Content Management solutions from Regional Business, SMEs, CPG and Online aggregators has increased exponentially. The average the volume of content produced by Regional businesses has increased exponentially. In fact, Data reveals there has been increase of just under 10% in the volume of content produced by Regional Business since 2016.

With increase in the localization of regional content, Businesses and CPG companies are devoting more and more of their marketing budget towards online video, subtitles, Native content and other higher value monetization content. Since the adoption of Search Marketing, quality online content play an essential role in the success of business as Search volumes are increasing in all regions and creating an opportunity for Businesses and CPG companies to leverage on the opportunities offered by online space.

Karan Jhaveri, VP of Marketing, Cinepolis India has stated in his report- “In the last few years, online content has increased manifold in Online consumption across categories. Regional content segment has got a growth in its content consumption in recent years and in the given scenario, search marketing is fast becoming a key branding and customer acquisition medium in Regional Business”.

Read: Client Interviews- Marketing Opportunities in the New India: Quint Communications

With growing number of Regional Businesses in India; Spatial Solutions is ensuring customization of Search Marketing solutions to meet all Regional Business needs with 1-800-ASK-SUSHI. Cinepolis India and Netflix are using this multi channel search marketing solution to accelerate their growth.

As per one of the several reports cited in the KPMG report, private vs public sector companies, SMEs and startup companies have been found to be far more focused in their use of Search Marketing for their promotions.

The growth of the Search market in various regions across India is present in all the 5 report fields – top Search industry in the region, Growth rate of Search, Key Search markets and Key Search type (paid, organic, syndication, affiliate and others). The report also highlights that it is not likely to change the outlook of Search Marketing in India any time soon.

About Spatial Solutions:

Founded in 2000, Spatial Solutions is the number one Search Marketing agency in India with over 20 years of experience in the sector. Headquartered in Mumbai with offices across India, APAC & Europe, the company employs over 150 marketers across India with specialised knowledge of Search marketing and capabilities in over 30 countries worldwide. Our capabilities span across Search Marketing and Agency services. We are now the leading online solutions provider and allied Marketing Services provider with 20 years’ experience and growing. We are an enabler to companies and have built rich assets of analytics for our clients to deliver ROI through marketing. Please visit www.spatialsolutions.com to reach us.

Media contacts:

For more information, contact : Spatial Solutions:

Shiv Prasad Garg/Suresh Mann

Head, Media Relations

Tel: +965 2414090

Fax: +965 24140150